Buckshot is a mouthwash company with zero profit extraction. Every dollar of revenue goes to community and individual mental health initiatives. No executives. No dividends. No VC.
"The oral care industry generates $7B+ annually in the US alone. Not one dollar of it funds mental health. Until now."The gap we exist to close
Every donation published. Every dollar tracked. Monthly public receipts, not annual press releases.
Clinically formulated. Actually works. We believe people deserve great oral care AND a clear conscience.
Working with NAMI-affiliated community programs and direct-support organizations. Not big national logos for show.
At market price. Better product than the legacy brands. No charity premium.
Ingredients, manufacturing, packaging. That's it. No margins, no overhead.
Every remaining dollar. Distributed to community mental health programs. Monthly.
Big brands use your hygiene routine to fund executive bonuses. Buckshot uses yours to fund mental health.
We're not here to guilt-trip you. We're here because mental health is underfunded, misunderstood, and still carries a stigma that keeps people from getting help. A $7B industry pretends it doesn't exist. We built the company we wanted to see.
This isn't a charity with a product. It's a product company with a conscience. Every bottle of Buckshot you buy funds therapy sessions, crisis lines, peer support programs, and community mental health access.
Not someday. Not eventually. Every single bottle.
Join the waitlist. No spam. No noise. Just the moment we launch —
and what every bottle means for someone who needs it.
You're on the list. We'll be in touch when we launch.
100% nonprofit. 100% of revenue to mental health. Zero founders.
Buckshot donates 100% of revenue to mental health initiatives — no investor returns, no founder salaries, nothing held back. We're building the partner network that will decide where that money goes: vetted nonprofits, community programs, and organizations doing the hardest work in mental health access, crisis intervention, and peer support.
Every dollar of net revenue — after the cost of goods, logistics, and legal compliance — flows directly to verified 501(c)(3) mental health organizations. Partners receive direct grants and are publicly credited here, so anyone reading this page can see exactly where the money goes and who is doing the work on the ground.
Every dollar of net revenue — after the cost of goods, logistics, and legal compliance — flows directly to verified 501(c)(3) mental health organizations. No brand fee. No management overhead. No exit event. Partners receive direct grants and are publicly credited on this page.
We're finalizing our first cohort of partner organizations. These slots represent active outreach — not aspirations. If you run or know a nonprofit doing verified mental health work, reach out.
A verified 501(c)(3) mental health nonprofit. Details announced when partnership is confirmed.
A verified 501(c)(3) mental health nonprofit. Details announced when partnership is confirmed.
A verified 501(c)(3) mental health nonprofit. Details announced when partnership is confirmed.
A verified 501(c)(3) mental health nonprofit. Details announced when partnership is confirmed.
A verified 501(c)(3) mental health nonprofit. Details announced when partnership is confirmed.
A verified 501(c)(3) mental health nonprofit. Details announced when partnership is confirmed.
We work with organizations focused on community mental health access, crisis intervention, peer support, and reducing barriers to care. Reach out with a brief description of your work.
buckshot-oral@polsia.app